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"A cheerful young child with curly blonde hair playfully hangs from a tree branch, beaming with joy. They are wearing a bright pink Frugi sweatshirt featuring a fun strawberry and ladybird print. The background is filled with soft-focus pink blossoms, adding to the vibrant and whimsical feel. A perfect representation of Frugi’s playful and organic kids' clothing at Babipur

Spring New In

A child carefully lifts a Grapat Wooden Wobbly Bird in Mellow Orange, partially hidden behind a flowing white curtain. The moment captures the magic of discovery and mindful play, reflecting the essence of Grapat's All the Nothing collection—available now at Babipur.

New Grapat Toys

'All The Nothing' Collection 2025

Olli Ella Easter

Olli Ella Easter

New collection in stock now

A child smiles while walking through deep snow, dressed in a colourful, floral Frugi ski suit. The snowy mountains and tall pine trees in the background create a breathtaking winter scene. A perfect example of fun, functional, and planet-friendly outdoor gear—available now in the Babipur Winter Sale.

Winter Sale

Up to 75% clothing, toys and family essentials

Child exploring a lush green forest wearing a Little Green Radicals waterproof raincoat with a vibrant floral print. Designed for outdoor adventures, this eco-friendly coat is fluorocarbon-free, windproof, and features taped seams for superior waterproof protection. With a breathable and durable design, it keeps little explorers dry and comfortable in all weather. The child carries a small metal bucket, embracing nature play. Available at Babipur, this sustainable raincoat combines style, function, and ethi

Little Green Radicals

New for Spring 2025

Child in a light playroom stacking Grimm's rainbow pieces and other wooden toys.  To Represent Toys section at babipur

Shop Toys

Quality wooden & natural toys for all the family

Pur Points!

Pur Points!

Earn Rewards

Olli Ella Large Natural Rattan Gathering basket.
Olli Ella Large Natural Rattan Gathering basket.
Olli Ella Large Straw Rattan Gathering basket.
Olli Ella Large Natural Rattan Gathering basket.
A child holding an Olli Ella Large Strw Rattan Gathering basket in their hand filled with flowers.
New In

New Spring/Summer Styles

Ethical Shopping for Kids

Fair trade, sustainable, natural and organic. We source the best products for your family free from exploitative practices.

Fast Worldwide Shipping

We aim to ship your orders fast! Great value international rates with taxes and duties covered within the EU.

Five Star Service

We're here for you! Shop with confidence at Babipur. Our friendly team are on hand to serve you offering the very best service.

Ethical Shopping For Kids, family and home!

Welcome to our family-run, independent online store, proudly located in Eryri, Cymru. Since 2007, we have been your one-stop shop for ethically sourced, fair trade, organic, and natural products designed for the whole family. Our offices and warehouse are also based here, providing employment to local people and supporting our community.

Our mission is to bring together only the most ethical brands, ensuring that every item you purchase is responsibly made, free from exploitation, and mindful of its environmental impact.

At our shop, we take great pride in offering exceptional customer service. We dispatch orders promptly and are dedicated to ensuring you feel valued and cared for with every visit. Thank you for supporting our Welsh family business. Happy shopping!

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